Improving customer decisions in web-based e-commerce through guerrilla modding

Mayer S., Fuchs K., Brügger D., Lian J., Ciortea A.

DOI

10.1038/s42256-021-00424-w

Type

Journal article

Journal

Nature Machine Intelligence

Publisher

Springer Science and Business Media LLC

Publication Date

15/12/2021

Volume

3

Pages

1008 - 1010

Permalink Original publication